BBC

BBC HD Launches on CYFRA+

BBC HDBBC Worldwide Channels and CANAL+ Cyfrowy, operator of Poland's digital DTH platform CYFRA+, have signed a new distribution deal to make the international high-definition channel from the BBC immediately available to subscribers of CYFRA+.

BBC HD is now available as part of the Prestiżowy HD+ tier and the HD Mix option, as well as a standalone channel on CYFRA+. The channel is available with a dual language option enabling viewers to access both a Polish lectored audio and the original English-language option. BBC HD appears as number 61 on CYFRA+ set-top boxes.

Dean Possenniskie, General Manager and SVP EMEA, BBC Worldwide Channels said: "We're completely focussed on bringing BBC HD, with some of the best HD content in the world, to as many homes as possible – this new deal takes total distribution of our channel to 750,000 households in Poland. I look forward to a great working relationship with CYFRA+ and to building on this success."

Beata Ryczkowska, Programming Director of Canal+ Cyfrowy said: "BBC HD is an excellent brand, well known in Poland. I am convinced that very soon it shall have loyal fans amongst our subscribers. BBC HD is the 14th HD channel we have made available to CYFRA+ subscribers."

With unbeatable picture and sound quality, the channel offers a true home-cinema experience. BBC HD brings audiences the very best high-definition content from the BBC, with a line-up of multi-award-winning documentaries, entertainment and arts programming. Highlights include Tess of the D'Urbervilles, a lavish adaptation of Thomas Hardy's complex, profound and heart-breaking novel starring Gemma Aterton, the second series of BAFTA award-winning comedy Gavin and Stacey, slick escapist dramas Hotel Babylon, Sharpe's Peril and Robin Hood, and the visually stunning series Planet Earth and Galapagos.

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